Company Profile

Interface International was founded in 1992 and specializes in creative, innovative and effective tourism promotion & marketing in continental Europe. Interface International GmbH is a highly reputable company with experienced tourism professionals and excellent personal contacts among the major decision-makers (e.g. tour operators, airlines, media) on the complex European markets and beyond.
Specialized in Destination PR & Marketing, Interface International GmbH also proofed it’s competence in promoting tourism regions, international winter stations, world famous revue theaters and leisure parks.

The philosophy of Interface International GmbH is characterized by long-term partnerships based on mutual knowledge and understanding, leading to tailored strategies to the utmost benefit of our clients. Tourism must not be seen as a standalone business but is embedded in the culture, economy and society of the destination. Our goal is to boost well-balanced tourism taking into consideration each destination’s people, culture and environment.

In accomplishing this philosophy, Interface International relies on a long-standing dedicated team with a wealth of expertise backed up by a variety of language skills and backgrounds. The team operates out of a modern office with all the necessary facilities.

Interface International GmbH has also developed strategic partnerships with a wide range of marketing service providers in the fields of design and development, each of which is an expert in its field.

The head office of Interface International is based in the emerging political and economic centre of Berlin. Besides the advantages of being in the German capital, Berlin is home to the ITB (Internationale Tourismus Börse), the largest tourism stage in the world.

Travel sector

Continuous cooperation with all relevant tour operators on the European source markets is an important daily activity of Interface International GmbH.

To highlight certain destinations and target key decision-makers in the travel industry, special tourism events are held. IIG is one of the leading European companies to initiate and to organize First Class Tourism Events to create tailor made a platform to bring the trade from the destination and the European Source Markets in the mutual interest of increasing business together and to increase the awareness of the destination via

  • Local, nation or European wide trade events
  • Events will be placed in the European Source Markets or in the destination

One of the most efficient marketing tools is joint ventures (TOPS) with tour operators to boost sales and reach new or specifically targeted market groups. Various activities with specialized tour operators are performed to support and promote specific market segments e.g. MICE, Golf, Diving, Cruises, Trekking, Biking, diving, etc.

Interface International represents its partners at all relevant trade shows and tourism events, often in cooperation with the private sector.

Interface International organizes and takes part in road shows, seminars and e-learning to educate travel agents in order to improve their knowledge of the destination and thus increase sales.

To strengthen product awareness and as a personal incentive to sell destinations, fam trips are organized for tour operators and travel agents.

To enhance its services, Interface International GmbH carries out comprehensive mailings, updates and sales calls to make sure the trade sector is kept abreast of the tourism news.

Media

tv & radio, print & social media

creation and organization of press events & conferences

media joint venture

media trips

Interface International GmbH pays close attention to the PR needs of its partners. Online marketing (such as associate with social media platforms and travel bloggers, improve SEO results) as well as dedicated PR campaigns, conferences and events are planned and launched in line with strategic planning.

To boost the impact of media releases, especially first-class articles and documentaries, press trips are organized in cooperation with contact partners. Comprehensive e-mailings are sent to the relevant editors, journalists and travel bloggers.

To raise awareness of a specific destination, Interface International works closely together with online media, TV, print and radio to feature destination specials, interviews and other tourism news. Regular news on developments (e.g. infrastructure improvements) is sent to selected media representatives among our ample personal contacts and in our broad database. PR monitoring through press clippings provides an overview of the media activities in the respective countries.

Consumer

Immediate information and guidance play a vital role in consumers’ decisions. Special consumer events and comprehensive PR campaigns bring the destination straight on the “must visit” list.

In cooperation with its long-standing service providers, Interface International creates tailor made consumer materials for all relevant European markets taking into account the market differences of each country and languages.

The world wide web is one of the most important tools to create a strong relationship to consumers and providing relevant information when planning their holidays. Interface International designs and creates websites and handles maintenance and updating.

To directly address consumers, Interface International takes part in consumer tourism shows on behalf of tourism boards and organizes special events, often in conjunction with tour operators and travel agencies.

Furthermore, it carries out direct marketing campaigns and cross marketing promotions to selected target groups e.g. certain socioeconomic strata. To maximize the information requested by consumers, all enquiries received via social media platforms, e-mail, telephone or post is processed on a same-day basis.

The World of Interface

The World of Interface

scope of international experiences and missions

Contact

The Interface International office is located in the emerging political and economic center of Berlin.

Interface International GmbH
Gertraudenstrasse 10-12 | 10178 Berlin | Germany
Tel: +49 (30) 42 25 60 27 | Fax: +49 (30) 42 25 62 86
E-Mail:

General Manager: Mrs. Karin Zwiers
Register of companies: Berlin-Charlottenburg Local Court, HR B 57 420
VAT ID no.: DE 179720285

Disclaimer
Interface International GmbH cannot accept any liability for the accuracy of the content contained herein or its legality outside the Federal Republic of Germany. Interface International GmbH cannot accept any liability for the possibility or quality of access or the way in which this website is displayed. Interface International GmbH disclaims all responsibility for the content of linked websites outside interface-net.de.

Copyright
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